Social Media that Sells

Take control of Social Media to grow the audience that trusts—and chooses—your brand.

DOWNLOAD OUR SOCIAL KIT

The Struggle is Real

Does this sound like you when you think about social media for your business?

"Planning content feels like a full-time job – not one I'd apply for."
"Choosing the right social media platform feels impossible."
"Every 17-year-old seems to have a better social presence than I do."
"I feel like I’m watching our social media opportunity slip away."

Ivy House Iphone mockups build by Watson Branding and Marketing of McKinney Texas

You started your business to solve problems, just not these problems!
Thankfully, we know a gal. Well…a lot of people.


You Have Social Friends

Remember that one kid in match class- always raising his hand, devastated by a 98.
Then it hit you: "Instead of competing, I can befriend him."
And your text test was a breeze.

We're your crew of social-posting, marketing-minded, branding experts -- everything you don't have to be -- because you get to put our passion to work for you!

Download our social kit

Kayden is a marketing genius with the ability to help any brand grow into its best self through a cohesive strategy. Using data-driven insights and the perfect balance of tools, he keeps his clients ahead of the game. Kayden views every client as a partner and loves seeing them grow.

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Kayden Michael

CAPTAIN + PRESIDENT | MCKINNEY, TX

Heather is a self-proclaimed design nerd who gets overly excited at beautiful fonts, and a well-placed Oxford comma. She handles all things brand strategy, content, and design, and has a knack for helping her clients win big.

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Heather Fittz

XO + CHIEF CREATIVE OFFICER \ PLANO, TX

Once an Air Force Veteran, now a Marketing Ops wizard, making sense of the madness one workflow at a time. I fuel my days with coffee, my evenings with wine, and my imagination with romantasy novels. I believe every good story (and campaign) deserves the perfect ending.

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Ashley Margeson

Director of Operations | SAN ANTONIO, TX

Kortney has been involved in Digital Marketing for the past decade with her music career but just recently decided to hone in on the skills she’s accumulated. Joining Watson earlier this year as an Intern, she has dedicated her full schedule to learning the ins and outs of the industry. She’s found a new love for building content and is enthusiastic about learning everything there is to know about digital marketing.

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Kortney Grinwis

digital Content Manager | NASHVILLE, TN

I blend strategy and aesthetics to create brands and social media that don’t just look good—they work. Outside of UX and content strategy, I somehow always have five creative projects going at once, attempt to land figure skating jumps, and try to keep my plants from staging a rebellion. My cats, however, remain unimpressed by all of the above.

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Aubree Barnett

Creative Content Manager | DALLAS, TX

Understands the phrase "Can I pet your dog?" (Yes, obviously) The queen of America gave him that collar.

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Porthos

Doggo in Chief | Under Kayden's Desk

Formerly with Meta, Luis brings incredible campaign expertise across diverse markets. He spends his days improving campaign performance and working with key stakeholders to develop both targeted and evergreen digital campaigns for our clients.

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Luis Morales

Paid Ads Specialist | Dallas, TX

When Kory speaks, people listen. When he writes, they take action. His ability to craft everything from website copy to high-converting ad copy is only exceeded by his ability to make your messaging an art form in itself.

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Kory Mereness

conversion copy MASTER | Greenville, SC

What Clients Say

"Sure they do branding and marketing, but their value extends through all aspects of our business."

What Clients Say

"They're always looking three or four steps ahead of meeting our needs and problem solving very quickly."

What Clients Say

"They really work to understand the businesses they represent. My website leads keep trending upward as a result!"

What Clients Say

"I could not recommend a better partner not only to achieve your marketing goals, but also help with efficiencies."

Booch Iphone mockups built by Watson Branding and Marketing of McKinney Texas

Expect More from Social

We love a share-worthy Reel, but we're in-love with the results that short, smart pieces of content can bring to your brand.

We have a different packages and tiers to fit your needs.

Use the form below to grab your copy of our social media packet complete with our process, team, pricing, previous work, and more.

Frequently Asked Questions

Which social media platforms do we manage?

At Watson, we believe in meeting your audience wherever they feel most at home. That’s why we support all major platforms—Facebook, Instagram, X (formerly Twitter), LinkedIn, TikTok, YouTube, and beyond. If there’s a specific channel you’d like to prioritize, just let us know and we’ll tailor our strategy accordingly.

How do we develop and schedule content?

We take a handcrafted approach. Our team carefully plans your social calendar in advance, creating content that resonates with your unique brand story. Then we leverage automation to ensure each post goes live at the optimal time—so your feed stays fresh and engaging, minus the last-minute scramble.

How do we measure success?

We’re all about data-driven insights. From engagement (likes, comments, shares) and follower growth to click-through rates and conversions, we track the metrics that matter most to you. We’ll share regular updates so you can see real, meaningful progress toward your goals.

Can we handle paid social advertising, too?

Absolutely. We’ll craft targeted ads for platforms like Facebook, Instagram, LinkedIn, and X to boost your visibility and connect with the right audiences. We handle everything—from strategy and creative design to audience targeting and budget optimization—so you can focus on what you do best.

What if you want to pivot mid-campaign?

Think of us as your collaborative partner. If you want to switch gears, test a new idea, or refine your messaging, we’ll adapt in real time. Our goal is to keep your social strategy aligned with your evolving needs and the pulse of your audience.

Do you offer ongoing support and consulting?

Definitely. Beyond managing your day-to-day social presence, we’re here to guide you through larger shifts—like a rebrand or an upcoming product launch. At Watson, we’re in it for the long haul, helping your brand shine wherever it’s shared.